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Understand the Story Behind the Data

Understand contributing and restricting factors for any given data trend.

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Analyzing Trends in Data — Factor Analysis

Using This Tool: Key Questions

Who should use this tool?

Groups interested in understanding plausible narratives behind data trends.

What does this tool help you achieve?

Creates a process for identifying and naming plausible narratives that impede or support data trends.

When should you use this tool?

Structure Phase

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